International IT Producer Lab — researching how IT, global networks and practical business development can be combined to create new cross-border ventures.
IT is treated not simply as technology, but as business infrastructure that connects people, information, companies and markets across borders. Kotani’s long-term practice of web-based outreach, network building, project generation and commercialization is organized as a methodology of “International IT Producing.”
Research focuses on how websites, search, email, video, databases and social platforms can create new connections across regions and countries. The core question is not the technology itself, but how IT can connect people with markets.
Research covers market entry, partnerships, sales, communication and customer acquisition between Japan and overseas markets. Experience built in China and Hong Kong forms a base for a broader international business approach.
Digital methods for supplier discovery, company research, negotiations, information management and sales pipelines are examined as part of international trade and sourcing. IT is treated as a commercial engine from opportunity discovery to order acquisition.
Research explores multilingual websites, property search, maps, inquiry flows and online information delivery for connecting overseas investors and foreign clients with Japanese real estate opportunities.
Digital systems for recruitment, information delivery, education, matching and management are studied as tools for connecting overseas talent with Japanese companies while reducing distance, language and information barriers.
Rather than adding IT to existing industries, this research designs businesses on a digital-first basis. It emphasizes rapid experimentation, information gathering, iteration and practical commercialization.
AI and web tools are used for planning, writing, structure, data organization, site development and process improvement. The goal is not AI research itself, but faster, leaner and more flexible business creation.
A large part of Kotani’s business network has originated online. The process from publishing and discovery to inquiry, consultation, negotiation and collaboration is analyzed as a repeatable method of international network development.
University lectures, corporate activities, overseas projects, real estate, trade, human resources and web projects are preserved and analyzed. The archive records not only successes but also experimentation, turning practical experience into reusable knowledge.